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I’M ROB, A UI-UX

& VISUAL DESIGNER

A multi-disciplinary designer with
over 16 years industry experience

Data-Informed
Detail-Obsessed

Recent Work

SideQuestVR

From Passive Users to an Active VR Community

How might we turn SideQuestVR into a thriving indie creator hub? engagement has become stagnant and neglected. I led a redesign to re-ignite the community, making it easier and more rewarding for users to connect and contribute.

Karehero

Making Care Accessible

Navigating the UK care system is overwhelming, especially for stressed family carers. I designed an app that cuts through the complexity, putting clear answers and tailored guidance in people’s pockets when they need it most.

Scholl

Scholl all in one fungal nail helper app

Treating fungal nail isn’t easy to stick with. Scholl asked us to design an app to guide users through treatment, track progress, and keep them motivated—helping Scholl customers complete their recovery with confidence.

Design Systems that Scale

From startup products to complex platforms, I’ve built design systems that bring consistency, efficiency and clarity to teams and users.

My online UI/UX design course

I created an online course to teach design fundamentals in a clear, practical way—helping new designers build confidence and start creating immediately.

It’s my belief that by using data to inform your design, you go from a designer whose work is subjective to a designer whose work is objective and outcome based.

I love collaboration, lots of iteration and systems to keep it all tidy! 
Really, I care about design, processes and usability. I care about constantly evolving, improving and doing a good job every time to the best of my abilities.

Collaboration & Iteration

Collaboration & Iteration

Collaboration & Iteration

Collaboration & Iteration

Collaboration & Iteration

Systems to keep it tidy

Systems to keep it tidy

Systems to keep it tidy

Systems to keep it tidy

Systems to keep it tidy

Companies I’ve

worked with

These are just a few of the various companies I have had the pleasure of working with, some in house, some on a regular freelance basis.

Let's work together
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Nice things people have said    

“

I can confidently say Rob is one of the best UX/UI designers I’ve had the opportunity to work with. His ability to seamlessly blend research-driven insights with outstanding design instincts sets him apart. His impact extended beyond his design work - he made the workplace a better, more inspiring environment

Ceelie FoxGames UX researcher
“

Robin has to be by far the most talented designer I have ever had the pleasure to work with. He can see beyond the brief and brings pure magic to his designs. It is very hard to come across this kind of designer, I would highly recommend Robin for any freelance work as you are sure to get top quality and value

Jenny GonzalezCEO, Trackfinity & Rocahead
“

I worked with Robin at SideQuest and he is an absolute gem. What separates Robin as a designer, aside from his mastery of visual design, is the ability to take user research insights and integrate them as part of his design process. His solutions are user-focused and precisely address user needs

John McKercharUX researcher, SideQuestVR
“

I couldn't recommend Rob highly enough! It has been an incredible journey of learning and inspiration working with Rob. He’s an ideas generator and an incredible designer. One of the best teams players I’ve had the pleasure of collaborating with.

Amy RushtonUX lead, Met office
“

I'm really impressed at how much of a positive impact Rob made in the company and with the team in such a short time!

Jule OwenCEO, khero
“

I can easily say Rob is one of the best designers I have ever worked with. His ability to balance creativity with deep user understanding is unmatched, and his fast, intuitive grasp of the needs behind a design task makes him an incredibly valuable asset to any team

Tom MitchellDesign Lead, SideQuestVR
“

Robin has to be by far one of the most talented designers I have ever had the pleasure to work with. Managing a large digital design team I come across a lot of designers and Robin is one of the best I've ever worked with. He just gets it, works well with strategy teams and is well liked by all clients.

Mark TomlinProject director, Flipside group

Let’s create something
together

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